The sultry 'Bow Down/I Been On' singer models a series of bikinis against an ocean backdrop in her commercial for the Swedish retailer's summer collection.
Beyoncé is read for some fun in the sun.
The pop star, 31, showed off her toned physique in a new advertisement for H&M, modeling bikinis and curve-hugging beachwear against an island paradise background.
H&M
The H&M ad has a peek at the new single 'Standing on the Sun' from Beyoncé's upcoming album.
PHOTOS: BEYONCE'S MRS. CARTER WORLD TOUR
The minute-and-a-half spot shows Beyoncé frolicking in the sand and waves, joined in the fun by an array of back-up dancers. The singer alternates between several looks, including one where she sports jet black hair and a sporty one-piece.